Introducing Cathay Prime – New Distribution Capability: Our Enhanced NDC Program

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We’re excited to announce the rebranding of our NDC program to Cathay Prime (NDC) —a refreshed identity that reflects our commitment to delivering smarter, more seamless travel retailing experiences for our trade partners worldwide.

Cathay Prime (NDC) is being progressively launched in 2025, beginning with Thailand in June, followed by Vietnam on 7 July 2025. Additional markets are planned for rollout through the remainder of the year, with further expansion on the roadmap for 2026 and beyond.
 

How to Onboard Cathay Prime (NDC)?

To begin accessing Cathay Prime (NDC) content, agents must:

  1. Register for a Cathay Agents account
  2. Complete the Cathay Prime (NDC) E-Registration form*
  3. Connect via your preferred technology partner

*Registrations are available only for markets that have already launched.

More details can be found on the Cathay Prime (NDC) overview page.

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